Upon entry into the mine, the crowd was asked to fill out Identity Release forms in triplicate, essentially generating the ‘data’ to be ‘mined’.
One copy was filed, one was shredded and delivered to the re:docx seamstress in a distant section of the mine who created new identities from old, and one was secured in plastic bottles and thrown onto the internet sea only to be phished out by the unassuming phisherman.